Vendor applications for county Cultural Festival accepted through March 27

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The 13th Annual Mercer County Cultural Festival and Food Truck Rally will be held on Saturday, June 7, at Mercer County Park in West Windsor.

“Whether our families came to New Jersey in 1820 or in 2020, Mercer residents can trace their ancestry to every part of the globe,” said County Executive Dan Benson. “We’re proud to bring people together once again to celebrate that incredible diversity which enriches our community every day of the year.”

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The Mercer County Cultural Festival celebrates diverse cultures through live music, traditional dance performances, authentic food trucks, a beer garden, art demonstrations, heritage crafters, activities for children, and more. The Cultural Festival has grown to become one of the most popular events of the year, attracting more than 15,000 attendees in 2024.

The Cultural Festival also provides an opportunity for vendors and organizations to reach a large audience of local residents. Applications are now open for businesses to apply to participate in this year’s Cultural Festival as a craft vendor (selling culture/heritage-related goods) or a food truck/food vendor. Businesses and non-profits may also apply for space to share information about their organization.

The application can be accessed at https://forms.office.com/g/NFF5DhkA9h.

The application deadline is March 27.

Given the growing success of the annual Cultural Festival, the Mercer County Division of Culture & Heritage has placed a cap on the number of vendors able to participate. To ensure this year’s Festival represents a broad spectrum of cultures, all submitted applications will be reviewed to determine this year’s vendor line-up. Those who are selected to participate will be notified by April 7. Payment will be accepted and processed after the line-up is determined.

For more information, please call the Mercer County Division of Culture and Heritage at (609) 278-2712 or email culturalfestival@mercercounty.org.

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